It’s a new decade, and direct mail marketing is even more effective and efficient than ever — largely due to the advancements in marketing automation technology. These advancements bring a … Continue reading 5 Do’s and Don’ts of Modern Direct Mail Marketing
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Five Ways to Optimize Your Chatbot
Download the ebook According to Gartner, customer service chatbots are a technology to watch. In two to five years, Gartner analysts predict that chatbots are going to reach the Plateau … Continue reading Five Ways to Optimize Your Chatbot
10 Social Media Trends That Will Drive Growth in 2022 (And How to Implement Them)
Human behavior flows from three main sources: desire, emotion and knowledge. For decades, advertisers have taken advantage of consumers’ preferences and fought with ongoing trends with the ultimate goal of … Continue reading 10 Social Media Trends That Will Drive Growth in 2022 (And How to Implement Them)
AI POWERED ECOMMERCE GIVES RETAILERS A PROFIT BOOST
Provide Your Shoppers What They Need to Convert BEING ABLE TO SATISFY THE CONSUMER IN REAL-TIME MAKES FOR BETTER CUSTOMER EXPERIENCE AND BOTTOM-LINE RESULTS Summary Post-covid, ecommerce is expected to … Continue reading AI POWERED ECOMMERCE GIVES RETAILERS A PROFIT BOOST
Your Best Untapped Resource!
Cogent is a business accelerator purposefully designed to aid it's members in solving for their current and future business challenges. These don't have to be problems. They could simply be … Continue reading Your Best Untapped Resource!
Apple: The Brand I Love to Hate and Hate to Love
I hate Apple but I love my iPhone, iPad, and MacBook Pro:-) Apple's technology makes my life easier yet it makes my business life challenging. Tim Cook says that Apple's … Continue reading Apple: The Brand I Love to Hate and Hate to Love
A Cogent Evolution
“Ignorance in the face of change will lead to your demise.” With these words in mind, Cogent evolves a little bit every day. On occasion, we need to aggregate our … Continue reading A Cogent Evolution
Special Event: Holiday Demo Day Improve Your Holiday Performance
Please join us for the Cogent Demo Day Series. This months demos will focus on how Marketers can improve their performance this holiday season and drive more incremental sales. We … Continue reading Special Event: Holiday Demo Day Improve Your Holiday Performance
Cogent Conversations: Audio Advertising – Past, Present, and Future
Please join us for a 1:1 interview with Pete Jimison, CEO of Frequency. We will discuss what led Pete to start Frequency, how the landscape has evolved and what the … Continue reading Cogent Conversations: Audio Advertising – Past, Present, and Future
Help! I Can’t Find My Customers Anymore…
App Tracking Transparency (ATT) is making it more challenging than ever to find your customers, new and old, across the web. Your current channels are important to dig into and … Continue reading Help! I Can’t Find My Customers Anymore…